Tag Archive: product discovery

Product Marty Cagan

The Opportunity Backlog

Recently I was with my friend Jeff Patton, one of the pioneers in applying Agile to product organizations, and he...

article

read more

Product Marty Cagan

Live-Data Prototypes vs. Production

I have written earlier about the differences between user prototypes (simulations intended to test the user experience), and live-data prototypes...

article

read more

Product Marty Cagan

Lean Thinking

A while ago I posted an article on people that I think have something really valuable to say to product...

article

read more

Product Marty Cagan

Minimum Viable Product

One of the most important concepts in all of software is the notion of minimum viable product (often referred to...

article

read more

Product Marty Cagan

The Two Core Competencies

Good product teams must be good at product discovery, which means they must get good at learning quickly.  They need...

article

read more

Product Marty Cagan

The Importance Of Failing

Recently a friend of mine sent me a link to this short video from totally outside of the technology field. ...

article

read more

Product Marty Cagan

Technology First vs. Needs First

There’s a debate that’s been going on in the design and user research community because the legendary Don Norman wrote...

article

read more

Product Discovery Marty Cagan

Product Discovery Diary

When product managers and designers move from the very linear, Waterfall-based processes, to the much more iterative and exploratory discovery-based...

article

read more

Product Discovery Marty Cagan

The Product Discovery Plan

In my last article, I discussed the situation where Product Discovery is essentially not discovery at all, but rather just...

article

read more

Product Marty Cagan

The Two-Week Rule

I need to interrupt my series of articles on product portfolio planning because over the past week I learned of...

article

read more

Product Marty Cagan

Lessons From Incubators

In the last couple articles I discussed product portfolio planning lessons we can learn from the Venture Capital industry. In...

article

read more
1 2 3 4 5