Overview From what I can tell, more companies than ever before are working on transforming to the product model. I don’t know all the reasons for this, but I do know some of them. I’m seeing company boards taking a more active role in pushing the CEO in this direction. Their interest is usually valuation....
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Product Management – Start Here
There has never been more interest in becoming a product manager. There has also never been so many strong and helpful voices that can help these aspiring product managers (at the end of this article I’ll share several of my favorites). However, there has also never been so much noise and nonsense written about product...
read moreWho Is Product Operating Model For?
One very common question we hear is: “We’re not a tech company, so is the product operating model even relevant for us?” This is a very widespread confusion, and it’s putting countless companies at risk of disruption, so I’m hoping to do what I can to try to clarify this. When our industry refers to...
read moreSVPG Product Therapy – Episode #24
Marty and Christian discuss how AI is changing product management. They lay out why the role is becoming more complicated and more important, and they share practical advice for preparing for that future.
watch nowUpcoming Public Workshops
TRANSFORMED Leadership Workshop – Melbourne
Melbourne - Sep 2-Sep 2 (9am - 5:30pm) / SVPG Partner - Marty Cagan
SVPG Product Masterclass – London
London - Sep 23-Sep 25 (9am - 5pm) / SVPG Partner - Jon Moore
SVPG Product Masterclass – Online
Online - Sep 29-Oct 2 (9am - 2pm PST) / SVPG Partner - Chris Jones
TRANSFORMED Leadership Workshop – London
London - Nov 11-Nov 11 (9am - 5:30pm) / SVPG Partner - Marty Cagan
Testimonials
"I said to my team that I would have gone away after just the first day with 1,001 things to try. It was all so beneficial."
— Jess H.
"We were able to make a massive breakthrough in the product excellence journey. It JUST worked. Things clicked. The teams re-engaged and re-energized. We’re sitting on the launchpad of the most impactful work we have ever done."
— Marko D.
"In the few weeks since our workshop ended we've already made material progress implementing some of the best practices you showed us. I feel like it's every other meeting where someone brings up the workshop and challenges our legacy way of thinking in favor of trying something new. Personally, I'm more excited than I have been in a while to come to work everyday and deliver for our customers armed with new ways of thinking about organization and execution."
— Greg L.

An experienced set of partners
We are industry veterans who have each held executive level positions at major Silicon Valley companies where we have been instrumental in the development of leading products. We know how great products are built. And we can help you build them, too.