A private workshop for companies considering transforming to the product model

“So many insights and valuable lessons – loved the case studies to really bring things to life.” – Georgia G.

If you believe your company must change how it works in order to survive the threats of competition and disruptive technology (Generative AI being the most pressing example), and/or you need to be able to take advantage of new enabling technologies to better serve your customers (where again, Generative AI is the most compelling example), then this is why we have created this new leadership workshop:

  • How can we organize to take advantage of these new opportunities?
  • How does Generative AI impact our hiring and the roles of the people creating our products?
  • What new skills and competencies are now necessary, and which are no longer necessary?
  • Is this something we can just outsource?
  • How do we overcome our internal resistance to change and innovation?

What Will Be Covered?

The TRANSFORMED workshop has three big goals:

  • First, we will educate you with a deep understanding of the product operating model, and what it means to work that way.
  • Second, we will try to convince you with detailed case studies of successful transformations, that while difficult, it is absolutely possible for you to transform your company to the product operating model.
  • Third, we will inspire you with truly impressive case studies of product innovation, showing what you too will be capable of doing once you successfully transform.

Who Should Attend

The session is designed for the leaders out there that are trying to help their companies transform: CEO’s, Chief Digital Officers, Chief Transformation Officers, heads of product (CPO) and heads of technology (CTO, CIO), as well as other key change agents trying to help their company succeed in this journey, such as product or transformation coaches, managers, and influential individual contributors.

Topics

The goal of the workshop is to provide a comprehensive look at what’s involved in a successful transformation to the product model. This means understanding the necessary new product competencies, the necessary new product concepts, and the critical principles that you’ll need to get right. It also includes tackling the difficult objections, and addressing inevitable problems.

Here are the specific questions and topics we’ll be covering:

  • what is the product model, and what does it really mean to transform?
  • how does generative AI impact how we build products?
  • what can a company do once they’ve transformed that they couldn’t do before?
  • what are the new core competencies that the product model depends on?
  • what are the new core concepts that the product model depends on?
  • what are the set of product first principles that you need to get right?
  • how do we assess our organization and create a plan to transform?
  • what are the tools and techniques for adopting and managing the required changes?
  • what are the common objections from each key stakeholder, and how are they best addressed?

FAQ

Will we discuss Generative AI and how we need to change because of it?

This is precisely why companies move to the product operating model, so yes, we will discuss the many implications and consequences of this new enabling technology.

Why choose SVPG?

The SVPG Partners have been there and done that leading companies through successful transformations.

We hold these workshops in order to share the lessons we’ve learned from our many years leading product organizations and product transformations at top product companies. 

This is why SVPG does not employ instructors. Instead, each of our sessions is delivered personally by one of the SVPG Partners. We use our decades of experience to share openly and honestly what works, and what doesn’t, and we go out of our way to expose the tough issues. Invariably, we get many questions because how the best teams work is generally quite different from how most teams work.

What keeps us holding these sessions are the countless people that have told us that these sessions literally changed the course of their careers.  We encourage you to reach out to someone you know that has attended one of our sessions.

Please contact [email protected] for more information.