services
Speaking Engagements
The SVPG partners are available for a variety of speaking engagements, both virtual and in-person. The typical format is a 45 minute presentation followed by 15-30 minutes of Q&A.
popular topics include
Fireside Chat
An informal discussion and Q&A on the topics most relevant to your organization.
Transformation Defined
Defines what it really means to transform to a product-led company. Articles related to this topic: Transformation Defined, Changing How You Build, Changing How You Solve Problems, Changing How You Decide Which Problems to Solve
Keys to Successful Transformation
Outlines the necessary prerequisites to successfully transform from feature teams to empowered product teams. More information related to this topic: Keys to Successful Transformation
The Nature of Product
Highlights the most common misconceptions about tech-powered products. More information related to this topic: The Nature of Product
The Foundation of Product
Describes the core of what is required for a strong product team to be able to consistently innovate. More information related to this topic: The Foundation of Product
Feature Teams vs Product Teams
Focused on why empowered product teams are more effective and innovative than feature teams. More information related to this topic: Product vs. Feature Teams
Product Discovery Overview
Provides an overview of product discovery, the core competency of empowered product teams. Articles related to this topic: The Origin of Product Discovery, The Four Big Risks, Discovery Problems vs Solutions
Product Leadership is Hard
Focused on the necessary role of product leadership (managers of product, design, engineering) in an empowered product team company. More information related to this topic: Product Leadership Is Hard
Product Coaching
Designed for those that are there to help their company through the transformation journey. More information related to this topic: Types of Product Coaching
Myths of Product and Their Go-to-Market Truths
Covers what is most essential to do well when bringing a product to market and how to get the key fundamentals of product marketing right. Told through product stories and how go-to-market shaped them.
Rethink a Product's Marketing
Outlines the four foundational fundamentals of product marketing and how product, marketing, and sales can collaborate better to improve go-to-market success.
If you would like to request more information on pricing and booking an SVPG partner for a keynote address, please email info@svpg.com and include your organization, preferred dates, virtual or in-person preference, and intended audience.
explore other services
Coach the Coaches
Starting in 2022, Marty Cagan is offering opportunities for product and discovery coaches and trainers to participate in intensive, immersive Coach the Coaches workshops focused on the principles, techniques and mindset of the most innovative product people and companies.
Group Coaching
This service offering is in the exploratory phase. Please refer to the service details below and contact us if you are interested in learning more if it becomes available.