articles


Loved Martina Lauchengco

The Supermarket of Software

Consider your neighborhood supermarket. When you walk in, you see somewhere between 40,000 – 50,000 products. How do you decide...

article

read more

Product Culture Marty Cagan

Best vs. Rest Explained

In my last article, I shared with you some of the key learnings from The Lost Interview with Steve Jobs. ...

article

read more

Product Culture Marty Cagan

The Nature of Product

I spend so much of my time coaching, writing, and talking about how different it is to build products at...

article

read more

Product Leadership Marty Cagan

Coaching vs. Mentoring

To continue on with the coaching series, one question that frequently comes up is the difference between coaching and mentoring? ...

article

read more

Product Culture Marty Cagan

Types of Product Coaching

When I announced the experimental Coach the Coaches session in London in May, I really didn’t know what level of...

article

read more

Product Marketing Marty Cagan

Introducing LOVED

Today we are officially announcing Martina Lauchengco’s new book LOVED: How To Rethink Marketing for Tech Products.  Below you’ll find...

article

read more

Product Culture Marty Cagan

Coaching the Coaches

This is a special note.  It is intended for those people that have dedicated themselves to coaching, training and developing...

article

read more

Product Management Marty Cagan

Value and Viability

There’s an adage about product managers that goes, “When the product succeeds, it’s because everyone on the product team did...

article

read more

Product Management Marty Cagan

Two in a Box PM

In my earlier article on the six different models of Product Ops I have found in practice, I mentioned that...

article

read more

Product Culture Marty Cagan

Scaling with Process vs. People

In my last article I provided an overview of the six major models of Product Ops that I have encountered...

article

read more

Product Management Marty Cagan

Product Ops Overview

As Product School says in their survey article trying to define what Product Ops is: “Product Ops operates differently at...

article

read more

Product Culture Marty Cagan

Process People Continued

In my last article, I talked about how one worrisome trend I am seeing is so-called “process people” using the...

article

read more

Product Culture Marty Cagan

Process People

For many years I’ve subscribed to the idea that in a product organization, there are essentially two types of contributors:...

article

read more

Product Discovery Marty Cagan

Discovery – Feedback

I would be very surprised if there were any product people out there that do not already know that it’s...

article

read more

Product Culture Marty Cagan

Antidote to Bad Blood

I love product origin stories.  I’ve been able to participate in a handful, and I’ve witnessed quite a few more,...

article

read more