Tag Archive: prototypes

Product February 23, 2014 Marty Cagan

Flavors of Prototypes

Prototypes of various forms have been around for as long as we’ve been doing software, since the famous Fred Brooks...

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Product April 3, 2012 Marty Cagan

I have written earlier about the differences between user prototypes (simulations intended to test the user experience), and live-data prototypes...

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Product Discovery February 20, 2011 Marty Cagan

In my last article I discussed the keys to product optimization including A/B testing. However, I emphasized that this type...

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