104 Search Results for agile


Product Transformation Christian Idiodi

The Freedom to Grow

By Christian Idiodi Every transformation is different–but also the same. Confronted by competitors that are more agile and innovative, every company undertaking a digital transformation needs to move from the past into the future–from business as usual to business conducted...

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Product Culture Marty Cagan

Types of Product Coaching

When I announced the experimental Coach the Coaches session in London in May, I really didn’t know what level of interest to expect, but the demand has been remarkable and very encouraging.  I was worried we wouldn’t be able to...

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Product Culture Marty Cagan

Scaling with Process vs. People

In my last article I provided an overview of the six major models of Product Ops that I have encountered (thus far), and I shared my views on each.  But while I highlighted the models that I consider dangerous or...

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Product Management Marty Cagan

Product Ops Overview

As Product School says in their survey article trying to define what Product Ops is: “Product Ops operates differently at every company.”  Which might be true, but isn’t very helpful.   From my own interactions with companies implementing or exploring Product...

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Product Culture Marty Cagan

Process People Continued

In my last article, I talked about how one worrisome trend I am seeing is so-called “process people” using the vehicle of product ops to penetrate an organization, and take an otherwise useful function in a less than useful direction....

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Product Culture Marty Cagan

Process People

For many years I’ve subscribed to the idea that in a product organization, there are essentially two types of contributors: makers and managers. Makers definitely include your designers and your engineers, and supporting roles like user research and data analysts. ...

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Product Discovery Marty Cagan

Discovery vs. Documentation

The problem that I want to write about today has always been a problem, but in truth, the pandemic has made this problem substantially worse.   In particular, I am worried about teams reverting back to the heavy use of artifacts...

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Product Discovery Marty Cagan

So You Want To Write a Book?

Note: This is an article intended for those considering writing a non-fiction book.   Notes on Authoring Non-Fiction Books WHY ME? Why should I write about publishing?   I have now published four books, and the first three have sold well over...

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Product Leadership Marty Cagan

The MBA Pathology

In my last article I highlighted one of the major pathologies leading to weak product managers and weak products.  While the CSPO pathology is large and growing, it is relatively new compared to the MBA pathology. I have not written...

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Product Management Marty Cagan

The CSPO Pathology

Fair warning that this and the next article will be a tough read.  It was a tough one to write, and I expect for many of you, it will be a tough one to read.  But in my view, we...

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Product Discovery Marty Cagan

Discovery – Learning vs. Insights

I introduced the term product discovery about 15 years ago, and I’ve loved watching the industry gradually broaden its mind from the concept of someone – either an old-school business analyst or a product manager – defining requirements, to the...

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Product Management Marty Cagan

Product Management – Start Here

There has never been more interest in becoming a product manager.  There has also never been so many strong and helpful voices that can help these aspiring product managers (at the end of this article I’ll share several of my...

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Product Culture Marty Cagan

Meaningful Transformation

Now that more people have a clearer understanding of the differences between feature teams and empowered product teams, by far the most common question I get is how to move to true product teams? This is essentially a question of...

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Product Teams Marty Cagan

Spotify vs. Fitbit

I thought I was done with the series of articles on the importance of empowered engineers, but then an article came out a few days ago criticizing the Spotify model of Agile at scale, and I could not pass up...

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Product Culture Marty Cagan

The Role of Technology

I’ve been spending a good amount of time this past couple of years – and especially the past few weeks – thinking about the root causes of the chasm between the best product companies and the rest. Most of you...

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