Viewing entries tagged with 'product management model'

Product Management Models Part 2

Posted by Marty Cagan on February 10, 2008

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In a recent article (The Best Product Management Model) I discussed the notion that there is no single best product management model, and that the most effective model for a given company depends on a wide range of factors. I received several comments from people asking me to explain more about these factors and their consequences. To cover this I’m going to need a series of several articles, but I thought I’d start with the factors that are most often driving the need for improvement in the first place.

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The Best Product Management Model?

Posted by Marty Cagan on January 4, 2008

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One question I get quite frequently is “Google is making boatloads of money, so how can we do product management like Google?” Or another common variant is “Apple creates fantastic products. How can we do product management like Apple?”

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