Viewing entries tagged with 'engineering'
The job of the product manager is to define the products that the product development organization will build. Even with the greatest product ideas, if you can’t build and launch your service, it remains just an idea. So your relationship with the product development organization is all important.
The job of the product manager is first and foremost to discover a product that is valuable, usable and feasible. You’re wasting the rest of your team’s time, and your company’s money, if you can’t do this. But this doesn’t mean that you have to discover this product yourself.
If a great product is the result of combining a real customer need with a solution that’s just now possible, then it’s easy to see why the relationship between the product manager and the engineering team is so critical.
Last week I attended a truly unusual conference (www.gelconference.com). One of the best experiences I’ve ever had at a conference. Anyway, as I was walking around I met quite a few people that recognized my name from the newsletter, and soon it became apparent that there’s some common questions out there, and I thought I’d turn this article into a quick Q&A; for those of you that may be wondering about the same things.